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Let's Build You a Thriving Private Practice 

Over 3,000 therapists have trusted my simple step-by-step programs.

I'm known for breaking down private practice into simple action steps. My goal is to help you build a practice that serves clients while giving you the life you've always dreamed of.

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MEMBERSHIP

COURSES

DOWNLOADABLE GUIDES

EBOOKS

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PAPERWORK PACKET

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Explore

Private Practice
Club

Join a supportive community of therapists and get LIVE coaching with Kelley Stevens—plus all the Private Practice Pro courses, tools, and products you need to start & fill your cash-pay practice with confidence.

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Explore My

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The Private Practice Roadmap

Take my step-by-step course to open your cash-pay private practice this year. Get every tool you need to open your doors and start seeing clients.

Hint: It’s not as hard as you think!

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Computer monitor displaying an online course platform with modules on marketing for therapists, and a workbook titled "Marketing for Therapists" with a woman smiling and pointing, alongside the workbook and an open page with a photo of a woman and a speech bubble that says "You Got This!".

Marketing for
Therapists

Fill your practice with cash-pay clients who are the perfect fit for you. Learn the strategies over 2,000 therapists have used to create a full caseload while marketing in a way that feels genuine and true to who you are.

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Pre-Licensed in Practice

Get the tools, clarity, and confidence to start preparing for private practice now—without waiting until you’re fully licensed. I’ll walk you through exactly what you can (and should) be doing today as a pre-licensed therapist.

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Get Live Mentorship, Community Support & All of My Most-Loved Resources in 

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WANT IT ALL?

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JOIN THE WAITLIST →

The Private Practice Pro Store

A digital tablet displaying a cover titled 'The Ultimate Paperwork Packet for Therapists' with background images of a desk and a candle, surrounded by printed informational sheets and guides related to therapy paperwork and business forms.

Ultimate Paperwork Packet

The Ultimate Paperwork Packet includes every essential form a therapist needs—from intake and consent forms to business policies and practice agreements—ensuring you’re prepared with professional, comprehensive documentation for every client interaction.

$289

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E-book cover titled 'Say it Like a Pro' by Kelley Stevens, LMFT, with a woman holding a folder and a coffee, standing by large windows

Scripts Book

The Scripts Book offers 27 ready-to-use scripts to help therapists navigate tricky conversations about policies, fees, cancellations, and other business matters. With these clear and professional scripts, you’ll handle tough topics confidently, maintaining trust and transparency with clients.

$39.99

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Four digital tablets displaying pages of a therapy niche workbook on a light-colored surface.

Niche Workbook

The Niche Workbook is a practical, step-by-step guide to defining and communicating your unique niche as a therapist. It helps you identify ideal clients, create clear messaging, and establish yourself as an expert, giving you clarity and focus to attract your ideal clients 

$19.50

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A digital tablet displays a book cover titled "Navigating Maternity Leave in Private Practice" by Kelley Stevens, LMFT. Behind the tablet are printed pages with guidelines and scripts related to maternity leave planning.

Maternity Leave

The Maternity Leave Bundle is a comprehensive resource for therapists preparing for family leave. It provides essential information, customizable templates, scripts, and tools to help you smoothly manage client care, scheduling, and communication, ensuring a stress-free leave and a seamless return to your practice.

$19.50

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Tablet displaying a book cover titled 'Transitioning Your Practice from Insurance to Cash Pay' by Kelley Stevens, LMFT, with a woman smiling and standing outdoors.

Insurance to Cash Pay

The "Insurance to Cash Pay Guide" is a concise, 24-page roadmap that covers essential steps for transitioning from insurance-based billing to a cash-pay model, providing clear guidance on client notifications, billing, and financial planning for a smooth, hassle-free shift.

*FREE FOR A LIMITED TIME*

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Book cover titled 'The Complete Guide to Optimizing Your Psychology Today Profile' by Kelley Stevens. The cover features a woman smiling and looking at her phone, wearing an orange blazer, against a purple and blue background.

Psychology Today

Turn your Psychology Today profile into referrals! Learn actionable steps to optimize your listing, improve your profile ranking, and convert searches into real clients. With templates, prompts, and expert tips, this guide helps you craft a profile that attracts and converts ideal clients effectively.

$39.99

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WHAT STUDENTS ARE SAYING

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Screenshots of three text messages expressing gratitude and excitement for a platform or content related to therapy, empowerment, and consulting. The messages mention appreciation for the work and the user-friendly platform.
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Private Practice Pro Kelley Stevens Vertical.png
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From daily must-haves to game-changers for private practice,

these are the tools I love and trust.

ALL MY FAVORITES
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The electronic health record I’ve relied on every day since 2016. Trust me, it’s the best.

GET THE DISCOUNT
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An out-of-network billing company that makes accessibility possible (without sacrificing your fee).

TRY MENTAYA
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The only person that I trust to help me grow on Instagram is Amanda Smith.

CONTACT AMANDA
The cover of a guide titled 'Your Private Practice Checklist: 9 Essential Steps to Launch Your Private Practice in 2025'. It features a woman in a red shirt smiling and pointing. The guide's website is www.theprivatepracticepro.com.
DOWNLOAD NOW