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I BELIEVE THE BEST PRIVATE PRACTICES ARE BUILT WHERE SERVICE + STRATEGY MEET.

I can’t wait to show you how to make that happen.

It's not about having a business degree or being a marketing expert; it's about taking small, consistent steps that align with your values to grow a practice that feels aligned with the clients you serve.

I know firsthand how overwhelming it can feel to navigate private practice while trying to keep up with what everyone says you 'should' be doing.

That’s exactly why I created easy-to-follow courses for therapists—packed with everything you need to launch and fill your cash-pay private practice without the stress of hunting on Google for the right answers.

THE PRIVATE PRACTICE COURSE SUITE

Regardless of where you are at, we offer learning opportunities to help you to achieve the career of your dreams.

ALREADY A MEMBER? LOGIN HERE
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Private Practice
Club

Join a supportive community of therapists and get LIVE coaching with Kelley Stevens—plus all the Private Practice Pro courses, tools, and products you need to start & fill your cash-pay practice with confidence.

I'm READY
LEARN MORE
Educational materials and courses for pre-licensed therapists on supervision and practice on devices
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Pre-Licensed in
Practice

Get the tools, clarity, and confidence to start preparing for private practice, without waiting until you’re fully licensed. From defining your niche to legal and ethical guidelines, Kelley walks you through exactly what you can (and should) be doing as a pre-licensed therapist.

I'm READY
LEARN MORE
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The Private Practice Roadmap

Take my step-by-step course to open your cash-pay private practice this year. Get every tool you need to open your doors and start seeing clients.

Hint: It’s not as hard as you think!

I'm READY
LEARN MORE
Therapy marketing courses on laptop, tablet, phone, and printed booklets and PDFs
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Marketing for
Therapists

Fill your practice with cash-pay clients who are the perfect fit for you. Learn the strategies over 2,000 therapists have used to create a full caseload while marketing in a way that feels genuine and true to who you are.

I'm READY
LEARN MORE
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  • Thank you soooo much!! You are the reason I am breaking free from my large private practice of ten years and starting my own online, private pay practice. Thank you for giving me the encouragement I needed!!!

    Melissa Urbanek
    @urbanek8150

  • Super grateful for this information and page, gearing up to take my clinical exam at the end of June and all this information helps me manage my crazy anxiety about private practice in the future. THANK YOU

    Jacki Lab
    @buterbraud

  • I’m in a loan forgivness program and my last day is in September. I have been watching you and preparing to make my escape!! I’m at a substance use agency and it is absolute torture. Can’t wait to leave altough quite anxious!! Thanks for all you do. Very motivating and comforting!!!

    Bailey Smith
    @bailermuffin16

  • A screenshot of a text message conversation expressing gratitude for encouragement and confidence in work, with emoji and message icons at the bottom.
  • A screenshot of a message praising Kelley for creating valuable content about financial security and time freedom for therapists, complemented by a personal note from a wife and mom expressing encouragement and admiration.
  • A screenshot of a direct message on Instagram expressing gratitude for the content and its positive impact, from someone in graduate school aspiring to become an LPC, to another user.
  • A screenshot of a text message conversation expressing gratitude and excitement about a successful agency job, with a smiling emoji at the end.
  • Screenshot of a heartfelt message thanking Kelley for creating content about financial security and work-life balance, from a wife and mother balancing family, grad school, and full-time work.
  • Screenshot of a Instagram message thanking someone for their helpful page and podcast, mentioning being a grad student acting as an LPC, and expressing gratitude for the educational content.

Get Live Mentorship, Community Support & All of My Most-Loved Resources in 

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WANT IT ALL?

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JOIN THE CLUB →

What Therapists Are Saying

“The Private Practice Roadmap and Say It Like a Pro have helped me to get my business off and running. I’ve already got appointments setup!”

—Wendy Douglas, MA, LCMHCA, NCC

SIGN ME UP!

“Do not hesitate to get it. It is step-by-step her holding your hand, helping you get where you need to go down to every little detail….Super helpful, highly recommend, could not be more thankful!”

—Ashley Brancato, LPC-Associate

LET'S GO
“Private Practice Start-up Costs” guide by Kelley Stevens, LMFT on tablet and phone

Build a Life You LOVE

With Your Very Own Private Practice

Wondering how much it costs to start a private practice? Download my FREE Private Practice Start-Up Cost Guide.

I’M SO READY! GIVE ME THE GUIDE!

LOOKING FOR MORE? I GOT YOU!

Private Practice Tips

Check out my Youtube Channel for more Tips!

Subscribe on youtube

The Therapists’ Essential Guide to Starting a Private Practice

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MARKETING

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FINANCE

How much does it cost to open a therapy private practice?

3 Tips to Find Your Niche: A Must for Success in Private Practice!

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BUSINESS

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