TikTok Therapists: Maddie Spear on Why More Therapists Should Create Content

Click here to learn Maddie’s best tips and advice on creating digital courses, engaging with clients online, and using social media to grow your practice.

In my most recent episode of The Private Practice Pro Podcast, I speak with Maddie Spear, LCSW, Owner of Flourish Wellness PLLC, about all things social media, content creation, and online courses. Aside from her work in direct trauma care, Maddie has been using Instagram and TikTok to grow her private practice and bring mental health tips worldwide. That makes her the perfect guest to break down the pros and cons of creating therapy content and growing your online presence.

Both of us agree that too many therapists won’t create therapy content on social media because they think the market is too saturated. But is that actually true? We think NOT! In fact, therapists are truly the new kids on the block when it comes to social media. There’s never been a better time for us to put ourselves out there, (ethically) connect with our target market, and sprinkle some psychoeducation on the people who need it most. 

Plus, one of the best perks of growing your social media presence is that it will grow your private practice and your revenue! Yes, you can make an income on TikTok.
If you’re ready to get out of your own way, gain confidence in the value you provide, and get creative with your marketing, tune in because it’s your time to shine!

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